The Email Marketing Facts and Stats eBook reports on email performance metrics and trends. Discover the power of personalization, segmentation and mobile optimization by the numbers. These email marketing stats will help businesses determine why and how email should be included in their marketing mix.
Did you know that 91% of consumers check their email at least once a day? Both businesses and consumers alike use email as one of the most effective communication channels. There is no doubt about the importance that email plays in the marketing mix and how its influence continues to grow and evolve.
This eBook contains over 60 email benchmarks, facts and statistics covering topics such as:
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