Building relationships and engaging customers is a top priority for marketers. Here are 3 ways marketing technology can improve customer relationships.

In the age of the Internet, content marketing is key. From social media to web platforms to email, there are so many avenues you can use to share branded content. If you’re not taking advantage of these channels, you’re falling behind.

On the fourth episode of J&See: Views on Marketing, Michelle Barnard discusses the best tips and tricks for getting your dream job.

Companies that excel at CX incorporate data, customer feedback and technology into their customer solutions. See how you stack up.

A good subject line can be the difference between your email getting opened… and ending up in the trash folder. To boost your open rates, follow these simple do’s and don’ts.

On the fifth episode of J&See: Views on Marketing, Brooke Wiseman discusses how nonprofits use partnerships and social media to market themselves.

Hyper personalization uses advanced behavioral data to take the customer experience to the next level.

Because of the instant reach podcasts offer, businesses have tapped into this format to promote their brand, stand out against competitors and reach new audiences. Here are four reasons your business should consider creating a podcast today.

Is your loyalty program serving its true purpose of engaging customers and giving them a reason to keep coming back? Here are four ways to make sure.

Listen as Meg Goodman breaks down the science of behavioral economics and how marketers can make use of it.

On the seventh episode of J&See: Views on Marketing, Grant Simmons explains how companies can start using SEO and SEM to drive better traffic to their websites.

On the sixth episode of J&See: Views on Marketing, Danny Flamberg explains how data can be used to create personalized and complex customer profiles for your marketing campaign.

Learn how you can use AI to improve and personalize your direct marketing efforts.

On the first episode of J&See: Views on Marketing, Ron Jacobs talks about the state of marketing today, storytelling and the subtle way companies are using AI.

On the second episode of J&See: Views on Marketing, Patti Minglin talks about marketing to women and the common mistakes you should avoid.

This infographic shows a few statistics that shed light on why customer experience matters now — more than ever.

Listen as Ron Jacobs talks with John Wall about the state of direct mail marketing and how it is adapting in the digital age.

On the third episode of J&See: Views on Marketing, Mark Long discusses the past, present and future of radio marketing.

That's a wrap on season one of the J&See: Views on Marketing Podcast. Meg Goodman will return in March 2020 with a whole new line-up of industry experts.

Content marketing techniques can be used to reinvigorate a waning customer relationship, encourage customer re-engagement and improve customer retention.