AI is no longer a futuristic concept; it's a reality that's already making waves in our industry.

Learn how you can use AI to improve and personalize your direct marketing efforts.

On the first episode of J&See: Views on Marketing, Ron Jacobs talks about the state of marketing today, storytelling and the subtle way companies are using AI.

As technology evolves at a rapid pace, the nature of marketing evolves with it. One of the most crucial innovations in the marketing landscape is artificial intelligence (AI).

Online browsing data, creative treatment selection, and geolocation behavior are just a few tools that artificial intelligence offers digital marketers. As we explore further into the exciting world of AI, here are ten tools that every marketer can start using today.

AI has emerged as a powerful tool in the realm of direct marketing, offering a wealth of opportunities to enhance personalization and better response.

As a direct marketer, you know that the playing field is changing. But let's look at key trends that are going to transform business in the next 3-5 years.

2025 begins, it’s a perfect time to evaluate what’s working and what’s not in your direct mail campaigns.

AI is no longer a futuristic concept; it's a reality that's already making waves in our industry.